So, you've decided to host your website with a web hosting provider. Now, you need to decide which hosting provider to choose. Given the sheer number of hosting providers, and vast array of hosting plans on offer, this may seem a bit daunting at first.
In this lesson, I aim to help you develop a process that will assist you in choosing the right hosting provider for your needs.
Step 1: Create a List
I recommend you create a list of essential features/services that you must have. All items on your list should be items you can't do without. You might also like to create another list which includes your preferred features/services. These are items that would be nice to have, but aren't essential.
On your list, create a column for the features/services, another column for your requirement, then a column for each hosting provider you investigate. Alternatively, if you are investigating many, you might like to have just 1 column for the hosting provider, and simply create a new list for each provider.
Step 2: Begin Your Search
Once you've created your list/s, you can start searching for a web hosting provider that offers everything on your essential list, and hopefully some on your preferred list. Try as many avenues as you can. For example, search engines, directories, technology sites, local business directories (online and offline), ask friends and colleagues etc.
As you find hosting providers that match your criteria, add them to another list. After a short while, you will probably have a very large list of web hosting companies to choose from. You only want one (presumably), so now need to reduce that list to one.
Assuming all hosting companes on your list offer hosting plans that match your pre-determined criteria, you may have found some that stand out from the rest. Perhaps they offer a feature or service that you could find really useful. Or, maybe they offer a special deal. Or perhaps they just seem more professional than the rest. Whatever it is, you might decide to reduce your list (a little) based on these factors.
If you can't find any suitable hosting providers at this stage, you should go back to step 1 and review your criteria.
Step 3: Due Dilligence
At this stage, you should do your "due dilligence". OK, I'm not suggesting you get all legal on me now! In this context, what I mean by due dilligence is that you simply try to uncover things that aren't obvious at first glance. In other words, find out more about these companies and the hosting plans they're offering.
Create a due dilligence checklist. Create a rating column for each hosting provider. The rating could be, say out of 5. This will help you arrive at a score for each hosting provider. The one with the highest score gets your business!
If you find that none of the hosting providers measure up well enough, you'll need to go back to step 2.
Step 4: Sign Up
By now, you have (hopefully) found a suitable hosting provider. You can now go ahead and sign up. Typically, this is as simple as completing an online form, providing your credit card details, then following the instructions in the email sent by the hosting provider. If you have a larger, more complex website, you may be assigned an account manager and/or a technical account manager, who will assist you in getting your account set up and website configured. In this case, you may also have technical people at your end to assist you in the process.
